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Meet our Team
Gabriela
Hârțescu, PhD
Dean, Member of The Board
Gabriela is the Dean of Envisia – Boards of Elite. In this capacity, she fosters and encourages research within the school and supports curriculum development, the initiation and design of new programs in line with Envisia’s overall curriculum objectives and serves as the education and academic representative of the business school to external bodies.
Gabriela is also the Chair of the Academic Committee at the International Association for Sustainable Economy (IASE) and the President of the Banking Commission, International Chamber of Commerce within the Romanian Chamber of Commerce and Industry.
She is a member of professional associations such as: Chartered Institute for Securities and Investment (CISI), Association of the Romanian Financial and Banking Analysts (AAFBR) and Association of Independent Administrators (AAI).
Gabriela has an extensive experience in financial services industry, before joining Envisia, she was the CEO of the Romanian Banking Institute, Member of the Board of Directors and Chairperson of Triple E EFCB Committee at the European Banking and Financial Services Training Association (EBTN) etc.
She holds a PhD in Finance from the Academy of Economic Studies Bucharest and recently was granted by Henley Business School – University of Reading UK with the title of Visiting Fellow in Marketing and Reputation.
Ana
Radu
PROGRAMME DIRECTOR
Ana is a highly accomplished professional with a strong academic background and a track record of success in entrepreneurship, marketing and client management. She holds a degree in International Business Management and Spanish from the University of Newcastle Upon Tyne, UK, and completed additional studies at the Universidad de Deusto in San Sebastian, Spain. Her academic journey has been enriched with extensive international exposure, fostering a global perspective and a strong foundation in business management.
Ana's professional and personal values center around continuous improvement and responsibility. She maintains an unwavering commitment to lifelong education, recognizing it as a pivotal element for future success.
Andreea
Filip
Director of Community Growth & Brand Strategy
Andreea Filip is a strategic marketing and growth leader with over 18 years of experience shaping brands, portfolios, and expansion strategies across global, regional, and local markets. Her work sits at the intersection of marketing and communication strategy, complex portfolio design, and international scale-up.
She has led brand transformation, innovation, and market expansion initiatives across corporate, entrepreneurial, and NGO environments, with senior roles at Henkel, Beiersdorf, Coca-Cola HBC, SanoVita, and Envisia. At Henkel, she managed global skincare portfolios across Europe and Asia-Pacific, overseeing 300+ SKUs, full P&L responsibility, and multi-market go-to-market strategies, while contributing to sustained market share growth and successful entries into new countries.
Andreea is particularly experienced in navigating complexity — aligning multi-product portfolios, diverse audiences, and cross-functional teams under coherent strategic frameworks that translate into growth. Her approach integrates consumer insight, brand positioning, communication architecture, and commercial logic to build scalable strategies that perform across markets.
She combines an economics background with a Master’s degree in Anthropology and Visual Studies, bringing both analytical rigor and cultural intelligence to strategic decision-making.
Across her work, she is recognized for structuring ambiguity, connecting strategy with execution, and enabling organizations to expand with clarity, relevance, and long-term value in mind.